New Delhi-The measures being taken by the Government to globally promote the 49 day Kumbh Melawhich is to begin in January 2019, inorder to attract foreign tourists. Mr K.J. Alphons,.Union Minister of State for Tourism informed the LS that the govtt would promote the event globally, and a campaign called “Chalo Kumbh Chalo” will be launched across the India. What’s more, the Kumbh Mela will also get branded in the course of it all: ‘Kumbh 2019’ is the big ad that will greet tourists at all major international airports of the country.